2025 Trends in the Creator Economy: Gen Z, Social Commerce, and AI The creator economy is poised for transformative growth in 2025. As Gen Z rises in influence, social commerce accelerates, and AI reshapes content creation, brands must adapt swiftly
Creator Outreach, the right way. Learning how to master creator outreach with an effective strategy can be the key factor in reaching influencer marketing success. Discover tips for personalization, timing, and scaling your influencer outreach campaigns in the newest episode
Upfluence’s Origin Story Explore the latest insights on influencer marketing, e-commerce, and the transformative impact of social media with Upfluence CEO Vivien Garnès in this episode of Ready, Set, Click! Discover how Upfluence empowers brands to harness the potential of
The Brand Olympics Are Here The latest episode of the Ready, Set, Click podcast Takes us to the Olympics! This is our Brand Olympics. Upfluence Co-founders Kevin Creusy and Paul Kahn unveil the result of a study, analyzing over 41
In the latest episode of the Ready, Set, Click podcast, Dr. Anthony Rossi, dermatologist and founder of Dr. Rossi, M.D., joins fashion writer Erin Hazelton to discuss why authenticity in influencer marketing is crucial for beauty brands. Together, they explore
 In the dynamic world of influencer marketing, the journey from traditional media to the digital influencer space has been transformative. This blog post delves into the experiences and insights shared by leading women in influencer marketing, spotlighting their journeys,
 In the latest episode of the Ready Set Click Podcast, host Paul Kahn welcomes two distinguished guests, Erica Figliolia, an innovative artist and creator, and Charlotte Schembri, a marketing coordinator and social media director at Wexel Art, to explore
Discover how influencers are driving the sustainability movement forward in the latest episode of “Ready Set Click.” This engaging discussion, led by Paul Khan with guests Paula Mugabi (@mspaulapresents) and Rosie Kelly (@TerraCycle), delves into the significant impact creators have
This episode, featuring Hootsuite’s experts, Jered Love and Ben Cathers, dives into the evolution of what’s now part of our daily routine: Social Media. Discover the shifts in social media roles, the power of AI and visuals, and the stealth
You’ll be in great company. Chosen by the most demanding influencer marketing experts at top brands and agencies, Upfluence will take your business to the next level.
